Аудит сайта runeco.ru

Missing meta description

Without a description, search engines pick arbitrary text for the snippet.

Invalid canonical tag

Canonical points to the wrong URL — may cause duplicate pages in the index.

H1 heading missing

Every page should have exactly one H1 that describes its topic.

1 image without alt text

Alt text is required for screen readers and SEO — search engines cannot "see" images without it.

Low accessibility score (64/100)

The site is difficult for people with disabilities and poorly read by screen readers.

215 HTML validation errors

Invalid HTML can break rendering across browsers and hinder search engine parsing.

Keyword stuffing: 1 word >5% density

Overloaded: "товары" (7.5%). Keyword stuffing reduces content quality score.

Open Graph tags incomplete

Links shared on social media look bare — no image or description.

1 cookie without Secure/HttpOnly flags

Cookies without Secure are sent over HTTP; without HttpOnly they are accessible from JS — XSS risk.

Trailing slash inconsistency — /page and /page/ both accessible

Both URL variants return 200 without redirecting to each other — potential duplicate pages.

4 images without lazy loading

All images load immediately, even those below the fold.

Using GZIP but no Brotli

Brotli compresses 15–25% better than GZIP — supported by all modern browsers.