Out of stock: when to keep a product page, set 301 or 404
A decision matrix for out-of-stock products: temporarily unavailable, discontinued model, useful archive, and exact replacement. Check the response, markup, and change acceptance.
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Articles about technical and content SEO audits: checklists, tools, and best practices.
255 articles tagged SEO audit
A decision matrix for out-of-stock products: temporarily unavailable, discontinued model, useful archive, and exact replacement. Check the response, markup, and change acceptance.
Why a new Bitrix SEO template does not change a product title: individual rules, computed values, and component output. Checks in order and a task for the developer.
How to check a sitemap in a multisite Bitrix installation: the selected site, infoblock assignments, and product URLs. A training example with two domains and a procedure for accepting the fix.
How to check the canonical on Bitrix catalog pages with PAGEN, preserve the page number, and remove extra parameters. A tutorial example and acceptance criteria for developers.
What to check after changing a Bitrix section’s symbolic code: product links, SEO-friendly URLs, old addresses, and the sitemap. Includes a URL mapping example and acceptance criteria for the change.
How to prepare useful Bitrix filter pages for search: SEO-friendly URLs, selected collections, canonical and product checks. Steps and acceptance criteria for the configuration.
How to prepare a Bitrix-to-WooCommerce catalog migration: map products and URLs, check the import and old links. Includes a sample table and launch acceptance criteria.
How to check the canonical link to the original article, whether both publications are accessible, and how similar the text is. When a republished copy needs noindex instead of promises.
How to choose a response for a deleted product: keep a useful product page, return 404, or redirect to a replacement. Check GET, links, and the sitemap after making the change.
How to choose the primary URL for store sorting and filters, check the canonical tag in the HTML and after a click, and avoid losing useful catalog pages.
How to compare URLs with different parameter orders, preserve selected filters and page=2, check canonical, and stop creating extra URLs in links.
How to find the CSS hiding an H1 on desktop, check the media query breakpoint, accessibility tree, and text scaling. Fix it without unnecessary duplicate headings.
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